Do You Want to Grow Your Business?
We will help you grow by making sense of the digital marketing maze
We are experts
Every member of our team has more than 20 years experience in the digital arena delivering huge revenue growth online in multiple sectors and multiple markets..
We have a process
We help you make more money online with a reliable, repeatable strategy led approach to planning how you engage with your customers.
We will save you money
By delivering your communication strategy COST EFFECTIVELY with a full set of digital services driven by our worldwide network of experts.
Risk Free
We always start with a comprehensive free assessment of your digital position – so talking to us is risk free for you, and requires minimal time.
Plus we don’t believe in long contracts – if things change we don’t tie you in.
Who are we
WSI Digital Advisors are business experts, led by Peter and Nicky McKenna, who help you make more money online with a strategy led approach to winning new business and retaining your current customers.
We have world class solutions for
If you don’t know where to start your digital marketing journey
OR you just need a check up,
we can help you get back on track.
Who will work with you
Peter McKenna has been at the forefront of e-commerce for over 20 years with senior roles at brands like The White Company, Samsonite, Dwell, MFI, Rotary Watches and Superdrug.
His first commercial site launched was Superdrug.com in 2000, and he followed that by growing MFI’s online furniture business from £200k to £50m in three years.
He has launched online businesses in the UK, China, Korea and Switzerland.
He brings a wealth of experience, working with businesses to help them understand the power of online customer engagement and how quickly they can use it to drive results for them.
Nicky McKenna held a mix of C-suite and Consultancy roles in Multi-Channel Retail before setting up WSI with Peter, and uses her depth of understanding of business strategy and tactics to get under the skin of a brand and to provide her clients with commercially orientated solutions tailored to their specific business needs.
We love our clients.

Nadia Swan
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I am so delighted with the website that Nicky and Peter have created for me. It is just what I wanted to portray my business professionally to reach more customers.
They were incredibly helpful, professional and patient, and gave me great advice to ensure it gives the right impression and makes it easy for my target market to find me and understand what I can do.

West Middlesex Golf Club
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“It was great to work with Peter and the team who really listened to what we were trying to achieve online, and talked to us without any of the jargon.
We love our new website, westmiddlesexgolfclub.co.uk and are delighted with the refreshed digital marketing activity delivered by WSI Digital Advisors.
We are seeing some great results already – Thank you!”
General Manager, West Middlesex Golf Club

Vision Development
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Vision have been working with Nicky & Peter since March 2023 and the service they’ve provided has been exceptionally efficient and professional. Both Nicky and Peter are extremely knowledgeable in all digital matters and give very good advice and guidance with improving both our website and digital presence overall. Their friendly approach is greatly appreciated – and their patience with someone not quite so familiar with all things SEO! Thank you Nicky and Peter, look forward to continue working with you! Vision Development – Timber Frame Suppliers

Black White Denim
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“WSI held our hand though a particularly difficult time when our physical store was locked and our digital business was growing quickly by default. We knew our business model was going to change and become more website focussed but we were unsure how to manage this transition to future proof Black White Denim for the next 5-10 years. Peter and Nicky offered an excellent retail perspective which is rare for a digital agency. They communicate in a non-technical manner and have the client, the client’s customer and commerciality at the core of everything they propose. Jo Davies – Founder”

Holistic Training and Therapies
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Nicky and Peter at WSI have been amazing at helping us to get our business up and running, giving us all the information in simple language and mapping our course so we can see how we are getting on.
Thank you so much for all you have done and the extra miles you have travelled to help us succeed.
Lucinda Peyton-Jones – Founder

The Greenhouse Rooms
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I recently had a brand strategy review with Nicky and Peter from WSI Digital advisors for my new venture The Greenhouse and it was great. They challenged me to think about the offer very differently, and we came up with a much stronger brand definition and media plan than I had before. They are a pleasure to work with and I would thoroughly recommend them. Patsy Richardson – Director

The Alternative Board
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“We worked closely with Peter and Nicky on developing our digital strategies ahead of our new website launch. They made the process both thought-provoking and fun by including different activities to get us thinking differently about our brand and audience. Before the process, we didn’t have the clearest objectives or strategy, especially when it came to digital content. Now though, through the invaluable advice and support that Peter and Nicky provided, we feel even more confident that our strategy is the right one. We would recommend anyone who is looking to create a digital strategy to work with them. Thanks Peter and Nicky! Lydia Jenkins – Marketing Manager”

Bisham Consulting
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WSI Digital Advisors have been working with us for over a year on our Digital marketing.
They are very knowledgeable, professional, creative and approachable and have developed a strategy that we are very happy with. We are now starting to see the real benefits of this strategy and would definitely recommend them to other companies.

All Together
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We would like to thank WSI Digital Advisors for making our vision for a new website a reality. This is a crucial part of All Together’s future, and we could not have done it without you.
All Together Company – Pro Bono Advice from leading CEOs

Out and About
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“The Out and About team have been really impressed by the way Nicky and Peter managed our digital development. It can be stressful launching a new business, especially during a pandemic, but their combined expertise has been invaluable. They have also been great at support our focus around inclusion and privacy, two area that are key to the brand.
We look forward to a continued relationship as we grow our offer” Polly Shute – Founder

ElectromechEV
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Peter and the team at WSI Digital Advisors worked with us to create a new website and digital presence for our Electric Vehicle concept. We have been pleased with the initial launch of the site and the flexibility of the support we have received as we refine the offer. We would definitely recommend Peter and the team.

Old Actonians YFC
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Peter at WSI Digital Advisors has helped us on a number of occasions with Google Ad campaigns for youth team recruitment.
By targeting the campaigns in a localised and targeted manner using the club’s insights on when and how parents research options for their children, in the most recent campaign, they delivered the enquiries we needed to bring new recruits in for taster sessions with a view to joining one of our teams!

Mole Avon Country Stores
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10/10
Great advice and a very professional approach to our individual business needs
Mike Haines – CEO
https://www.moleavon.co.uk/

Masters
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Peter did our website which I am really happy with and sorted out other IT problems we had – 5 star plus
Owner – Masters Ealing

Sadia Barlow Photography
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Nicky and Peter McKenna of WSI World have been the driving force behind our website’s transformation for some time now. They took the time to truly understand our business before starting work, ensuring we were involved every step of the way.
We quickly noticed a difference as calls began coming in from people who had visited our website. Their work included updating Google My Business, managing our blogs, optimizing SEO, and more. Each month, Peter would send us a video report, walking us through our website’s performance and progress.
We honestly cannot recommend them highly enough!

Anchor Counselling
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At Anchor Counselling, an award-winning charity that provides free counselling to those who could otherwise not access support, we needed a website that was professional, easy to use, represented our brand effectively and especially be cost effective – for us value and supportive partnerships are paramount. After being recommended to us, we reached out to award winning WSI Digital Advisors UK because of their reputation for delivering exceptional, creative web solutions.
From the beginning, Nicky and Peter and their team were fantastic to work with—knowledgeable, flexible, and willing to go way above and beyond to meet our needs. They listened closely to our ideas and provided valuable insights, making the process seamless and enjoyable. Their patience and creativity were evident at every step, helping us overcome challenges and refine our vision. They recommended other creatives in their extensive network, willing to offer support to our charity to help us hone the final design and logo.
The result is a website we are truly proud of. It has received numerous compliments, and we couldn’t be happier with the final product which has also saved us money which instead is used to support our counselling clients in need. We would wholeheartedly recommend this team to anyone looking for a professional and supportive web development partner.

Organics Marketplace
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WSI has been an invaluable partner in rejuvenating our SEO efforts. Their team conducted thorough research and provided solid recommendations that have significantly contributed to our business goals. Additionally, WSI has managed and consulted on our Ads strategy, resulting in positive growth for our business. We greatly appreciate their expertise and ongoing support.

Developing Business Performance
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Nicky, Peter and WSI are a really great digital marketing agency. They stand out from all the other agencies thanks to Nicky and Peters focus, knowledge and experience of real business, customer engagement and making clients money from digital marketing. Their extensive knowledge and expertise supported by the amazing resources and skills of WSI makes them the number one place to go for digital marketing services and results.

Mark Elliott Coaching
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Nicky undertook a Conversion Rate Optimisation report on my website. It told me things I thought, feared and hadn’t a clue about. Some I implemented straight away and I got 4x the number of calls booked, through simple changes. Thanks Nicky.

BEH Interiors
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Proactive ,easy to talk to, partnered with us to make our web site more visible, highly recommend them.

Sharpe Waste Services

I can’t speak highly enough of the support I received from Peter McKenna at WSI Digital Marketing. When my Google Maps account was disabled, I had no idea what the correct protocol was to get it reinstated. Peter guided me through the process with complete professionalism, making what initially felt like a stressful situation incredibly straightforward.
Thanks to Peter’s expertise, my Google profile is now fully active again — and the increase in traffic and enquiries has been remarkable. What’s even more impressive is that this surge has come purely from resolving the Maps issue; Peter hasn’t even begun working on my website yet. I can only imagine the results once he does!
Peter and the team at WSI Digital Marketing have proven to be knowledgeable, reliable, and genuinely invested in helping businesses succeed online. I would highly recommend their services to anyone looking for credible, results-driven digital marketing support.
Regards
Sharpe Waste Services

Royde & Tucker Manufacturing

Managing cross platform online marketing in an ever changing environment had become a significant challenge for us as a SME, our approaches had become increasingly outmoded and we’d lost the ability to internally manage cause and effect with our Google Ads.
WSI came in, gave a non technical overview of where we were at and what we could and should be doing to be significantly more effective, making better use of our limited budget. Effectively they took over the reigns, put our activities back on track and gave clear and timely feedback, with explanations, on the progress of our campaigns.