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Web Accessibility

Make your website easier for people to use

An accessible website helps more people find information, understand your content and complete the actions they came to your website to take.

That includes people with visual, hearing, mobility or cognitive impairments, as well as customers using assistive technologies or simply encountering your website in less-than-ideal circumstances.

At WSI Digital Advisors, we help businesses identify accessibility barriers and make practical improvements to the way their websites are designed, structured and maintained.

Good accessibility is not about creating a separate experience for disabled people. It is about creating a better website for everyone.

Understand what accessibility means for your organisation

Website accessibility can feel technical, especially when standards and legislation are involved.

We help you understand the relevant requirements, recognised guidance such as WCAG, and what they mean in practical terms for your website.

See how accessible your website is today

Accessibility issues are not always obvious.

We can review your website to identify barriers around navigation, content, forms, contrast, images, mobile use and assistive technologies, then highlight the areas that matter most.

Create a practical improvement plan

Accessibility is best treated as an ongoing part of Website Care.

We help you prioritise improvements, address the most important issues first and build better accessibility practices into future content, design and development.

How accessibility is part of good Website Care

Accessibility built in from the beginning

It is usually easier to consider accessibility while a website is being planned and built than to retrofit every improvement later.

We consider areas such as structure, navigation, contrast, content, forms and interactions as part of the website design process.

Remove barriers that stop people taking action

Accessibility and conversion often have something important in common: both ask what is making life unnecessarily difficult for the visitor.

Improving forms, navigation, page clarity and customer journeys can make a website easier to use while also supporting better commercial performance.

Make information easier to find and understand

Well-structured headings, meaningful links, descriptive content and logical page organisation can support accessibility as well as helping people and search engines understand your website.

Keep accessibility on the agenda

Accessibility can deteriorate as websites evolve.

Ongoing reviews, good publishing practices and consideration of accessibility when changes are made can help protect the progress you have already made.

Did You Know?

Not having total web accessibility on all your digital properties is costing your business money as disabled people often encounter difficulty completing transactions on non-accessible websites.

15%
15% of the world’s population live with some form of disability
#2
People with disabilities spend over a half-trillion dollars annually
#3
Many web accessibility lawsuits are filed in court every year, which cost businesses between $15,000 and $100,000
71%
71% of disabled customers with access needs will click away from a website that they find difficult to use

Speak with a WSI Expert today

Leave your contact details, and we’ll have one of our WSI Digital Marketing Experts follow-up and arrange a time that works best for you to have a quick discussion.

We look forward to chatting!

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