Browse all topics
Topic: Paid Search


10 Blockers to Advertising Greatness – Part 4
Wrapping up our 4 part series on the top issues confronting online advertisers. Find out the top issues and what you can do to address them ....


10 Blockers to Advertising Greatness – Part 3


10 Blockers to Advertising Greatness – Part 2
One of the best ways I’ve seen of articulating why brands fail in the paid search arena, has been the idea of 10 main blockers. Part 2 covers blockers 3-5...
Most Popular Articles
- How to plan your marketing budgetSeptember 25, 2023 | 5 MINUTES TO READ
- The New Way for B2B MarketingSeptember 18, 2023 | 3 MINUTES TO READ
- How to pitch a new Digital Agency to your Senior Leadership TeamSeptember 12, 2023 | 6 MINUTES TO READ
- How to get customer insights wrongSeptember 11, 2023 | 3 MINUTES TO READ
- 5 steps for optimising your Google Business ProfileSeptember 4, 2023 | 3 MINUTES TO READ


10 Blockers to Advertising Greatness – Part 1
Why are you not achieving online advertising greatness? This is part 1 of a blog series explaining why and what you can do about it...


8 tips for optimizing your Google Ads
How to make sure that your Google Ads are seen by the right audience


How to combine your SEO and PPC strategies
It would be great if you could use the learning from your Paid Search campaigns to inform your organic SEO strategy wouldn’t it? Well, you can…


How to create great PPC landing pages
When your Pay Per Click campaign is just not converting on your website, it's time to look at your PPC Landing Pages


SEO vs PPC
When budgets are tight and you have to choose your marketing strategies carefully - how does SEO stack up against PPC?


The 7 deadly sins of Digital Marketing
As businesses increase their investment in Digital Marketing, which are the most common pitfalls they should avoid, and how should they avoid them?