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Category: Marketing Strategy

Marketing Strategy

How to plan your marketing budget

5 MINUTES TO READ

Planning your marketing budget can feel like gazing into a crystal ball - here are 5 steps to make sure your budget is built on solid foundations.

The New Way for B2B Marketing
Content Marketing

The New Way for B2B Marketing

3 MINUTES TO READ

B2B businesses have been going through their fair share of digital transformation over the last few years – is your business keeping up with the new ways?

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How to pitch a new Digital Agency to your Senior Leadership Team
Marketing Strategy

How to pitch a new Digital Agency to your Senior Leadership Team

6 MINUTES TO READ

If you are considering switching up your marketing with a new digital agency, find out our top tips on getting your budget request signed off

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How to plan your marketing budget
Marketing Data

How to get customer insights wrong

3 MINUTES TO READ

As a marketer, you will know your customer, what they want, what triggers them, how they behave … or do you?

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QR codes – linking physical and digital worlds
Content Marketing

QR codes – linking physical and digital worlds

7 MINUTES TO READ

The recent growth in QR code usage has been huge - find out why and how to create them for your business.

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Would you like to dance?
Customer Experience

Would you like to dance?

3 MINUTES TO READ

What should you consider when you are marketing to a new customer profile (or market) for your business

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Secrets from the top Digital Brands
Marketing Strategy

Secrets from the top Digital Brands

2 MINUTES TO READ

What are the secrets behind the most successful Digital Brands? Find out about 3 changes you can make in your business to perform better online

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Customer Acquisition Costs
Conversion

Customer Acquisition Costs

7 MINUTES TO READ

What does it really cost your business to acquire profitable new customers?

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Is Chat-GPT cheating for copywriters?
Content Marketing

Is Chat-GPT cheating for copywriters?

6 MINUTES TO READ

AI Copy Generation tools are now more accessible than ever before. As a copywriter, what are the pros and cons of using them?

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The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital marketing related. Check out our latest posts.



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