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Category: Marketing Data

Marketing Data

Watch out for these common mistakes with GA4

3 MINUTES TO READ

WSI has been working with GA4 since its launch and has identified some common mistakes to be aware of that businesses make when setting up the platform.

How to get customer insights wrong
Marketing Data

How to get customer insights wrong

3 MINUTES TO READ

As a marketer, you will know your customer, what they want, what triggers them, how they behave … or do you?

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7 measures of success for your Digital Marketing
Marketing Data

7 measures of success for your Digital Marketing

3 MINUTES TO READ

When it comes to your digital marketing activity, are you focused on the right measures?

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Watch out for these common mistakes with GA4
Marketing Data

What you need to know about GA4

3 MINUTES TO READ

Cross-over from Universal Analytics to GA4 happens on 1st July 2023. Are you ready?

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6 Social Media metrics to track
Marketing Data

6 Social Media metrics to track

2 MINUTES TO READ

When you invest time creating posts for your social media, shouldn’t you check how well your posts are doing?

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Customer Acquisition Costs
Conversion

Customer Acquisition Costs

7 MINUTES TO READ

What does it really cost your business to acquire profitable new customers?

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What is your Domain Authority Score, and how can you increase it?
Marketing Data

What is your Domain Authority Score, and how can you increase it?

3 MINUTES TO READ

Do you see "Domain Authority" in your reports and wonder what it means, what a good score looks like and what you should be doing to improve it?

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Digital Marketing Data Jargon Buster
Marketing Data

Digital Marketing Data Jargon Buster

9 MINUTES TO READ

Our Plain English Summary of common data terminology used in Digital Marketing

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Google Analytics 4 – Actions to take now
Future of Marketing

Google Analytics 4 – Actions to take now

3 MINUTES TO READ

Google offers a range of free reporting tools for business owners - the most used, Google Analytics, is being replaced by Google Analytics 4 on 1st July 2023. What action do you need to take?

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The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital marketing related. Check out our latest posts.



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