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Topic: Email Marketing


Data Compliance for online businesses
What you need to know about data compliance for your website and email lists - an interview with Jo Brianti, our local Data Compliance expert


How to grow your email list
MailChimp cite the typical ROI on email marketing as £36 for every £1 spent – the highest ROI for any marketing activity – online or offline. So how do you get in on the action?


The anatomy of a great CTA
How to create a perfect call to action on your website or in your customer communications
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The Pros and Cons of Email marketing
Email marketing typically delivers the highest ROI of all marketing channels – an average £36 for every £1 spent is an attractive return in anyone’s book...


What should you do if your email open rate drops?
10 questions to ask yourself when your Email open rate fluctuates


6 steps to creating great email campaigns
Email marketing gets a bad press, but it’s a huge asset to have in your marketing toolbox. Just avoid a few basic errors.