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Blog Author: Nicky McKenna

Nicky McKenna

Nicky spent over 15 years in a mix of C-suite and Consultancy roles in Multi-Channel Retail before swapping to the other side of the digital fence to become a Digital Advisor. She brings experience from own design and branded Luxury, Premium and High Street sectors across Clothing, Homewares, Furniture, Fragrance and Childrens’ categories. Nicky uses her depth of understanding of business strategy and tactics to get under the skin of a brand and to provide her clients with commercial solutions tailored to their specific business needs.
The Pros and Cons of Email marketing
Email Marketing

The Pros and Cons of Email marketing

5 MINUTES TO READ

... so what do you need to be aware of to get the best from...

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eCommerce : Preparing for Peak in 2022
Customer Experience

eCommerce : Preparing for Peak in 2022

8 MINUTES TO READ

As tenured eCommerce and Bricks and Mortar Retailers, the start of August always flags in...

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What is Inbound Marketing?
Content Marketing

What is Inbound Marketing?

7 MINUTES TO READ

Inbound Marketing When you hear that 82% of Marketers say that Inbound Marketing gives them...

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The 7 deadly sins of Digital Marketing
Content Marketing

The 7 deadly sins of Digital Marketing

11 MINUTES TO READ

The latest forecast for Digital Marketing spend in 2023 is $146bn globally – businesses are...

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How to ace your LinkedIn presence
Social Media

How to ace your LinkedIn presence

6 MINUTES TO READ

Your LinkedIn profile Think about your profile as you would your sales funnel for your...

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