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Month: November 2021

Paid Search

10 Blockers to Advertising Greatness – Part 2

3 MINUTES TO READ

One of the best ways I’ve seen of articulating why brands fail in the paid search arena, has been the idea of 10 main blockers. Part 2 covers blockers 3-5...

10 Blockers to Advertising Greatness – Part 1
Paid Search

10 Blockers to Advertising Greatness – Part 1

2 MINUTES TO READ

Why are you not achieving online advertising greatness? This is part 1 of a blog series explaining why and what you can do about it...

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Google’s core update March ‘23
News

Google’s core update March ‘23

3 MINUTES TO READ

Google has recently issued it’s latest “core update” – what does this mean for your SEO rankings?

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Measuring the effectiveness of your Digital Marketing
Marketing Data

What you need to know about GA4

2 MINUTES TO READ

Cross-over from Universal Analytics to GA4 happens on 1st July 2023. Are you ready?

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6 Social Media metrics to track
Marketing Data

6 Social Media metrics to track

2 MINUTES TO READ

When you invest time creating posts for your social media, shouldn’t you check how well your posts are doing?

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Secrets from the top Digital Brands
Marketing Strategy

Secrets from the top Digital Brands

2 MINUTES TO READ

What are the secrets behind the most successful Digital Brands? Find out about 3 changes you can make in your business to perform better online

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Bing’s new AI Powered Image Creator
Marketing Automation

Bing’s new AI Powered Image Creator

6 MINUTES TO READ

Microsoft are ahead of the game when it comes to AI powered image search - what does their new Image Creator tool mean for Marketers?

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Customer Acquisition Costs
Conversion

Customer Acquisition Costs

7 MINUTES TO READ

What does it really cost your business to acquire profitable new customers?

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Product Marketing or Content Marketing?
Content Marketing

Product Marketing or Content Marketing?

2 MINUTES TO READ

When should you use Product Marketing, and when should you focus on Content Marketing? In this article we look at the key differences and how to use them both to achieve your marketing goals

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